Paytm teases AI features; Groq partnership announced

Paytm teases new AI features ahead of Nov 6 reveal

Paytm is gearing up to unveil new artificial intelligence features, with founder Vijay Shekhar Sharma hinting at what’s coming in a teaser shared on Thursday. The reveal is scheduled for November 6 at 3:30 PM.

What the teaser hints at

A promotional poster from the company suggests it will apply generative AI to make travel check-ins smoother. On X (formerly Twitter), Sharma wrote:

“We got something new tomorrow ! Check in here :).”

Specific capabilities weren’t disclosed.

AI in travel — the broader context

The teaser arrives as travel platforms increasingly lean on AI. Earlier this year, MakeMyTrip rolled out “Myra,” a virtual travel agent that assists with planning, bookings, cancellations, and refunds. It also introduced an AI-powered semantic search to find hotels and homestays using natural-language queries, reducing the need for multiple filters.

Groq partnership: faster, cost‑efficient AI at scale

Separately, Paytm announced a partnership with US-based Groq to bring faster and more cost‑effective AI to its platform. The company plans to use GroqCloud and Groq’s purpose-built Language Processing Unit (LPU) to speed up and scale AI inference compared to conventional GPU-based systems.

Where Paytm plans to apply it

• Transaction processing
• Risk assessment
• Fraud detection
• Customer engagement

Existing AI capabilities at Paytm

The fintech firm noted it already uses AI for:

• Risk modeling
• Fraud prevention
• Customer onboarding
• Personalization

More details on the new features are expected at the November 6 event.